Is your franchise a leader?

March 6th, 2009

In reality, there are few industries as dynamic and energized as the fitness industry… It sounds cliche, but by being a health club owner you really are doing good for others and your community, and enjoying powerful re-occurring revenue streams to boot!
At no time is the energy and growth of fitness franchises more [...]

Filled Under: Elements Clubs, Franchise Startup Articles

Fitness Industry named High Growth Sector for 2009

January 8th, 2009

Fitness Industry named High Growth Sector for 2009.

With all of the bad economic news we are hearing in the media, I thought it would be nice to share this story from yesterdays “Financial Week” highlighting the industries which are actually predicted to grow in 2009, and why…. The fitness industry is [...]

Filled Under: Economy, Franchise Startup Articles, elements brand

More upward momentum

December 7th, 2008

In the previous post, I was writing about some of the new projects we are pursuing at elements group…. Believe it or not, there was too much to fit into one post, so this is a continuation of the previous, “upward momentum” story…. it is certainly an exciting time to be in the fitness [...]

Filled Under: Franchise Startup Articles, elements brand

Planning for the Rush

November 6th, 2008

Although much of the retail news these days is filled with doom and gloom scenarios, there is at least one industry which is gearing for a real surge in business …. lucky for us, it is the fitness industry
Fitness, weight loss and wellness see a real spike in sales for a 70 [...]

Filled Under: Economy, Elements Clubs, Marketing

Club Industry

October 22nd, 2008

I spend the end of last week in Chicago at the Club Industry Fitness Trade Show. I love attending the major industry events… there is a great energy which exist among the club owners, trainers, vendors, and industry veterans. Although I was not speaking or presenting at this event, I did have a full schedule [...]

Filled Under: Uncategorized

Gold’s Gym Courtney Minor Joins the elements team

September 5th, 2008

In my opinion, one of the best announcements a company can make (and one sure sign of growth) is an investment into leadership. elements for women has made several substantial announcements this year, with Nike Global Retail VP Bruce Fabel being named our CEO, some high level additions to our Board of Directors, and this [...]

Filled Under: elements brand