AVON Walk for the Cure
elements™ has long been a supporter of women’s issues and causes. As we all know, October marks Breast Cancer Awareness month, a cause where elements is especially active.
As a wellness brand and also a franchisor, we offer many support products to help our clubs create community, generate awareness and raise [...]
Popular Miami-based lifestyle brand expands into lucrative consumer weight loss sector
Miami, FL – 10/2/2009 – elements fitness, in an unprecedented industry move, announced the launch of BalanceDiet, a new franchise opportunity designed for the weight loss consumer. The BalanceDiet brand offers a lifestyle approach to dieting, with customers engaging with diet and health experts, both [...]
The following is an excerpt from www.healthceoblog.com
Arriving to Manhattan today for a busy series of meetings with investors, I was able to have lunch with a great friend – a former director at Bear Stearns. Sometimes, we get so involved in the day-to-day excitement and projects of our business that we don’t take the [...]
One of the true marks of maturity for a brand is growing interest from developers to invest and launch your brand internationally. Top International Developers are usually highly keen on their local markets, and tend to have the resources to launch and operate units in multiple cities simultaneously. The top international developers [...]
As the scope and reach of the elements for women brand continues to grow, we find ourselves venturing to more exotic and faraway destinations in search of the “next best thing” to present to our fitness consumers. Having a global outlook not only allows the diet franchise to remain fresh, but puts elements miles ahead [...]
What do great consumer experiences have to do with running the most successful womens fitness franchise?
Everything!
There was a great book written several years ago titled “The Experience Economy”, by B. Joseph Pine. The author describes the changes in consumer behaviors throughout the years, from the industrial age, where our purchases were need-based. As America evolved, [...]
FOR IMMEDIATE RELEASE: April 02, 2009
elements™ fitness announces expansion into Canada with downtown Toronto Flagship
Toronto, ONT – 4/2/2009 – Upscale women’s fitness brand elements has announced its expansion into Canada with a flagship center-city Toronto location. The club, expected to open early 2010 will be the first upscale women’s-only fitness experience [...]
What a great and unique experience to design an entire television network from scratch… that is essentially what our team was challenged with in December, once elements made the decision to launch our “elements living television” network in mid-2009.
So, how do you go about creating a TV network? First, it begins with developing a [...]
FOR IMMEDIATE RELEASE Miami, FL – 2/22/2009 – Upscale fitness and lifestyle brand elements for women has announced the launch of “elements living TV” – a multi channel fitness television and broadcast network.
elements living TV will be a healthy lifestyle-oriented network featuring entertainment and uniquely branded “elements” content. The channels will offer [...]
elements “shares the love” with a donation of 100 BalanceD Diet memberships
to a California Breast Cancer foundation
Los Angeles, CA – 02/2/09 – elements™ gives its full support to the fight against cancer with a donation of 100 BalanceD™ memberships to The Wellness Community of West Los Angeles.
The Wellness Community is an organization whose mission is [...]
One of the important distinctions of elements for women, is that we recognize that tracking customer experience management delivers the organic growth that drives higher same store sales, continuously higher average unit problem, greater profits, higher earnings and value. ACSI (American Consumer Satisfaction Index). We are one of the only fitness franchises to do [...]
What an exciting time of the year to be able to announce our expansion into the consumer products space. elements has been growing steadily since 2004, to emerge as the category leading fitness brand for women. We have been heavily investing into the creation of consumer portals and networks, such as our elements [...]
