elements for women franchise clubs

Any reader of this journal knows that I (and elements) are big believers in ongoing training, and continuing education for all staff members – from our Club Directors to part time associates. A well trained staff exudes confidence, and simply performs better. elements for women franchising devotes considerable resources towards ongoing education and enhancements for our clubs.

This week, we began our Fall “Advanced Training Series.” Sessions are held via web, via conference call-in, and/or workshop. Frequently, a mix of all three methods are used to maximize learning and interaction among participants. As the elements brand grows internationally, it is really exciting for the entire team to see participation grow. Clubs from all geographic areas call in and get to interact with each other prior and after the sessions. Our central team also creates post-training workshop exercises to be held at each local elements club. The post-sessions really help each local club take the information and implement it locally, and really pulls each team member from the club in with focus group type conversations, role playing exercises, and research exercises. This “buy in” helps to facilitate a stronger team atmosphere at all levels. In my opinion, it has been instrumental in creating a community among our global team, and is helping to position elements as the leading fitness and lifestyle brand for women.