We are currently in-production on the products, and expect delivery to be available to our clubs and resellers as soon as late October. The initial products arrive in true elements style, with great consumer appeal. They boasts an all-natural formulation, highest quality and all vegan ingredients. Increasing the consumer appeal is the feel-good aspect of the line, including using all post-consumer and recycled materials, as well as the fact that 3% of all proceeds are donated to the Rainforest Foundation.

Selling popular weight Loss and anti-aging products is one of the strongest ways a store can to expand its market share and consumer loyalty.

In health clubs product sales are especially important, as they increase personal training, diet coaching, and overall package sales.

For more information on Organics™ by elements, please call (305)535-1525 or email sales@elementsforwomen.com

What an exciting time of the year to be able to announce our expansion into the consumer products space. elements has been growing steadily since 2004, to emerge as the category leading fitness brand for women. We have been heavily investing into the creation of consumer portals and networks, such as our elements living magazine, our All Star Fitness Advisory Board, BalanceD interactive Diet, elements living TV (coming soon!). Possibly one of our most exciting announcements comes at the end of this year… the birth of Oceånica, by elements. Our creative team has developed a genious offering with Oceånica products…. the beautiful, smartly designed line will feature organic and very potent anti-aging, slimming, and health enhancing ingredients. Over the next few months you will see a very exclusive line of weight loss products unveiled.

Having an exclusive, well-designed line will help the elements brand in many ways, including adding a powerful new revenue stream for franchisees, a great addition to the wellness experience for members, and an important “star” to allow elements into some of the top fashion and lifestyle books. Look for many exciting announcements to be coming about Oceånica, our products, and our launch parties very soon!

Im not sure why I was so surprised to see the cover of Time magazine… I mean, we all know that obesity is one of the top killers of Americans… we know that each generation is producing heavier and heavier children. Still, you must admit, there is something very in-your-face about the cover of Time magazine.

The article (and countless studies) went on to detail the various factors to blame… increased portion sizes, trans-fats, and parents failing to teach proper eating and healthy lifestyle tips to their children.

It doesn’t take a scientist to recognize that there is a dangerous trend at work. I believe that most parents with overweight children are aware of the dangers, but are lacking easy solution on how to adapt a change. Let’s face it, parenting is tough work, having to gingely coach a child into exercising and eating right, on top of the other 1,000 challenges just makes an already challenging job that much tougher.

One proven solution is to be a positive role model. Many published studies show that overweight parents are more than 100% more likely to have overweight children than their fit-an-trim counterparts. Again, this really makes sense- a child grows up seeing the importance of exercise, watching their mom and dad make time for the gym, selecting healthier options. Exercise can (and should be) a family acitivity. Healthy cooking can be a part of an everyday lifestyle. At elements and BalanceD, few of our clients initially realize that hiring a personal trainer or a diet coach can also be a true benefit to their families, they generally will begin coaching or a weight loss program for a personal solution. While this is great, it is a true bonus in my opinion when that knowledge is shared to create a healthy lifestyle for the family. Our lifestyle coaches make shopping lists, suggest recipes, and can even adapt your family’s favorites into a lighter version. Parents making better food and cooking choices makes for a healthier (and slimmer) family. What more compelling reason could their be to begin a wellness program today?