In the previous post, I was writing about some of the new projects we are pursuing at elements group…. Believe it or not, there was too much to fit into one post, so this is a continuation of the previous, “upward momentum” story…. it is certainly an exciting time to be in the fitness industry, and each of these projects adds additional depth to our consumer experiences, and additional revenue for our franchisees…
Intranet Goes 2.0
Believe it or not, elements is the only fitness brand to offer a full service information and training intranet.
The owners intranet has served us well, and we have added literally 1,200 training tools, resources, tips, mini-handbooks, and forms. We have been researching new technologies that will allow us to transform the intranet into a “dashboard” for all clubs, fitness franchisees, and central team members. The “dashboard” would include a better-organized access to the hundreds of training options, as well as a better way for us to deliver news, updates, and brand items to you and your entire team. It will have varying security levels to allow, for example, front desk employees to access certain levels of information, while owners can access a complete set. Overall, the “dashboard” will provide a better-organized way for us to manage the growing amount of training tools, enabling club managers to understand and easily access these resources.
We will also be developing video training for some key sales, marketing, and operational topics, which will greatly assist in staff development at the club level.
The official Workout of ______ Hotels!
We are working to secure a deal with a major international resort chain to brand their fitness and lifestyle amenities as “elements living.” Brand-name amenities improve a guests experience at a resort, and for us, it is a powerful way to expose thousands of upscale guests to our brand. There are many synergies that can develop from this relationships… and we will keep you posted
For more information on business opportunities including obtaining a stock prospectus on elements group, click here.

Tags: elements, fitness brand, fitness franchise, fitness industry, franchisees, stock offering







March 12th, 2009 at 8:23 pm
This is the direction the entire economy is going, better jump on in now.
March 27th, 2009 at 8:41 pm
Appreciate the info guys, thanks