It was excited to see myself and read about elements for women in Investors Business Daily today! I was flying back to Miami from a visit to Detroit, and picked up a copy in the new (and very beautiful) airport. The article was about following your dreams, and the inevitable happiness that results from such. [...]

Is your business famous yet? It is important to understand how to really build buzz locally, and drive more traffic to your business organically.
We are all well aware of the importance of the web in consumer’s buying patterns. Consumers use the web to research, explore, and 78% make buying decisions prior to ever [...]

The fitness industry has experienced double digit for each of the past three decades. All of our statistics and projections show the largest growth is yet to come, with an abundance of baby-boomers and wider usage percentages.
Although some of the growth is attributed to demand factors, I believe a large part of the fitness industry [...]

After the visit to our new showcase club/spa in Alpharetta, I was excited at the exception level of quality offered in Atlanta gyms. The city had been lacking an option for women to experience a great workout/lifestyle club, a void which elements has nicely fulfilled.
On my second day visiting the clubs of Atlanta, I entered [...]

This week I traveled to Atlanta to meet with the elements for women franchisees and staff there. Atlanta was one of the original regional markets for elements, and we have recently announced 8 territories being reserved for development there.
I have been in and around the health club industry for over 15 years, and have toured [...]

It is always a pleasure to welcome guests to our corporate offices from around the world. As the brand founder, I am humbled by the fact that people will travel thousands of miles for the opportunity to meet and do business with the elements brand.
Over the past year, we have hosted guests from Australia, Greece, [...]

elements fitness has recently announced the expansion of our clubs in the Charlotte market, and the addition of BalanceD Diet to the city. We are in-process of some great upgrades to our club at 129 W Trade Street, and our corporate team has been making frequent visits to the city
On a recent visit to Charlotte, [...]